How it works

Know what you are buying before you buy it

Most software is sold as a promise and a deposit. Here you get the plan and the number first, then a working piece early enough to change your mind while changing it is still cheap. Three ways to work with us, and every one of them starts with twenty minutes on the phone.

Start to finish

Four steps, in this order

  1. 01

    We look at how you run now

    A short call, and some reading of your own site and listings. Where the calls come in, how a quote goes out, what gets written on paper, and where the week falls apart.

    Your part: Twenty minutes on the phone.

  2. 02

    We write down what gets built

    What it does, who uses it, and one number, in words you can read without a dictionary. For a website we skip the paper: we build the page and send you the link.

    Your part: Nothing. This part is on us.

  3. 03

    You say go, or you do not

    If the plan beats the week you have, we start. If it does not, you owe nothing, you keep the week you had, and there is no follow up campaign.

    Your part: One decision.

  4. 04

    We build it in stages, and stay on it

    Something useful is live in the first couple of weeks, and the rest lands in the order that pays you back fastest. After that: changes, fixes, new prices, new services. The person who built it is the person who answers when you text.

    Your part: Text when something changes.

Three ways to work with us

A build, a plan to run it, and a website when you need one

Every one starts the same way, with us looking at how the work moves today. What changes is how much gets written down before the real work begins, and how long we stay.

Weeks, in stages

Custom software

First

We watch how the work moves today and write down exactly what is being built.

Next

You get one number and a scope in plain words.

Then

It is built in stages, so something useful is live early and you see it as it comes.

After

It keeps changing as the business does. Nothing is finished forever.

Monthly, for as long as you want it

The care plan

First

We run what was built: hosting, watching it every few minutes, changes when you ask, and the month's numbers on the first.

Next

You type a change the way you would say it, with a photo if it helps. It lands with us the same minute.

Then

Most changes are done within a day or two. You get an email when it starts and when it is live.

After

Stop whenever. There is no term, and you leave with everything.

Days, not months

A website

First

We build the page and send you the link.

Next

You tell us what is wrong with it, in your words.

Then

We fix it, point the domain, and it goes live.

After

It stays current. You text, it changes.

The part people worry about

You do not pay for six weeks and see nothing

The scope and the number are agreed before anything is built. After that a usable piece goes live every couple of weeks, in the order that pays you back fastest. By the time the last piece lands you have been running on it for a month.

It also means you can stop. If the first two pieces have not earned their keep, that is a conversation we would rather have in week four than at the end.

portal.clearlinebuilds.com/your-build

Your build

Six weeks. Something you use from week two.

Week 4 of 6
Live and in use2 of 3 pieces
Week 1Scope written, one number agreedSigned
Week 2Requests live. Every call and form in one listLive
Week 4The week live beside it. Crews on their phonesLive
Week 6Money live. The old way switched offNext
Something useful is working from the second week, not the last one

Your side of it

What we need from you

Four things. If you have them on your phone already, the whole project gets faster and cheaper.

Your real photos

The work, the people, the place, the finished result. Phone pictures are fine and usually better.

Your prices

Or a rough shape of them. It is the difference between a quote and a guess.

Access to what exists

Your domain, your listings, whatever you are paying for now.

One person who decides

Committees do not build fast, and you are already busy enough.

Before you commit

What people ask before they say go

How long does it take?
Custom software depends entirely on what it has to do, and we tell you the honest number before you commit. A front office system is a few weeks, built in stages. A website is usually live within days of you saying go.
What if I already have a website?
Then we start by telling you whether it is worth keeping. Sometimes the answer is that it needs three fixes, not a rebuild, and we will say so.
Who owns it when it is finished?
You do. The site, the software, the data and the domain. If you ever leave, you leave with all of it and it keeps working.
What if I want to stop?
You stop. There is no contract to escape. We would rather you stay because it is making money than because you are trapped.
Do I have to understand any of this?
No. You describe what is slowing the business down. Working out what technology fixes it is the job you are paying for.
What kind of businesses do you work with?
HVAC, plumbing, electrical and roofing companies first, because that is where we started and where most of our clients are. After that, any established company that runs on calls, jobs, appointments and paperwork.

Twenty minutes, and you know what you are buying.

Tell us how the work moves today. You leave the call with a plan and a number, and nothing is built until you say so.

Book a 20 minute callOr text 559-918-9067 and we will call you back

Who you are talking to

Braxton Bogenschutz

Clearline is founder led. The person who scopes the work builds it, runs it, and answers the phone. Clovis and Fresno, California.

559-918-9067
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